R&J Public Relations LLC will engineer and execute a comprehensive media relations program in support of Polaroid’s diverse range of consumer electronics products. R&J and PLR IP Holdings, LLC (d/b/a Polaroid) will work together to continue the company’s growth and development as one of the most trusted and recognized names in the consumer electronics industry.

“We are excited about the opportunity to work with an American brand that has such a storied history and such a bright future,” said Scott Marioni, Executive Vice President of R&J Public Relations. “Our deep experience in the CE and imaging markets combined with the brand’s vision will enable us to do great things together. We look forward to helping write the next chapters in the history of this iconic brand.”

R&J has earned numerous awards for its strategic communications programs and was named a “Top Place to Work in PR” by PR News, and has been named among the “Best Places to Work in New Jersey” for two years running by NJBIZ Magazine.

R&J Public Relations can be found on Twitter @randjpr